If you are wanting to land your dream job at a leading creative agency - make sure you tick these boxes and send us a CV that will blow us away!
In this role, you will lead the creation and implementation of a comprehensive strategy that defines content standards to support key business objectives and develop strategies for achieving those standards. You'll define processes and policies to enable rapid adoption of new content specifications in response to stakeholder and customer demand.
As a content strategist, you will also work with our clients' product management and product marketing groups, engineering teams, content services teams, and our customer experience groups to ensure our content meets the needs of all internal stakeholders and provides an outstanding customer experience.
Demonstrated ability to lead content strategy across the entire web development process
A degree or diploma in library science, journalism, communications, English or a related field
Background in researching, UX, writing and usability
Minimum four years' of marketing/communications experience in a web-focused company or agency
Detail orientated and attentive proofreader
Ability to multitask and meet tight deadlines
Understanding of content management systems and strategies
Ability to clearly and concisely communicate complex or demanding subject matter, either verbally or in written form
Ability to work both independently and contribute as part of a production team
Establish a consistent content specification that is supported by product management, product marketing, and the content development teams and the guidance on documentation best practices
Conduct competitive analysis and content audits to provide recommendations on content standards, needed improvements, and content gaps
Incorporate feedback from customers and other stakeholders to continuously improve content, processes, and standards
Understand the role of content within the enterprise as a whole and help design and build solutions to support business objectives
Building strategies for developing, implementing and managing compelling and well-organised content based on a thorough understanding of business objectives, user needs and industry best practices
Analysing and assessing client’s digital content
Developing distribution plans for positioning content across multiple channels to drive desired business results
Drafting content publication and migration workflows
Producing all content strategy deliverables including content audits, gap analyses, taxonomies, metadata frameworks, style guides and page tables
Support creative ideation and conception
Digital asset collection
Submitting creative requests
Social listening and research
Stay on top the latest in news, trends and culture
Social results reporting as needed
Perform other duties as assigned
Posted on 13 Feb 08:58
Apply by email Bianca Gibbon
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