Strategist - Advertising Agency
Leading Ad Agency seeks dynamic Strategist with strong business acumen, sound marketing understanding and four years' Advertising Agency experience to join their team. This forward thinking agency requires a hybrid of sorts to incorporate digital and traditional strategies for their varied client's needs.Required to work closely with the business development team
- Monitor cultural and social trends, and their impact on consumers
- Develop inventive methods to gather insight
- Develop customer journey maps and shopper proposals based on data and trade insights
- Know the pros, cons and costs of media options and how to allocate budget to achieve client objectives
- Au fait with digital, tech and mobile marketing solutions and the players in this space
- Articulate a strategic vision confidently
- Provide the creative team with clear direction and stay close enough to see they are on track
- Minimum four years’ relevant experience in strategy in agency or client + agency.
- Relevant marketing qualification advantageous.
- An inventive approach to problem-solving, both analytical and intuitive
- Digital, data and content marketing aligned
- Experience in presenting your work
Posted on 12 Jan 12:04
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